Kenko is transforming the fitness and wellness industry by providing a complete, automated software solution that integrates scheduling, memberships, payments, marketing, and payroll into one powerful platform. Our mission is to empower fitness and wellness businesses to focus on what they love: making people healthy and happy, by replacing their current fragmented technology stack.

Why join the marketing team at Kenko?

Be part of a brand and team that enjoys having fun with marketing.
Join the rapidly growing health and wellness industry.
Work on a business-essential SaaS product, not just a 'good-to-have'.
Benefit from extremely high demo-to-conversion rates (40%😱).
Engage with happy clients who provide great video testimonials.

How we do marketing at Kenko:

We tell stories that begin with our hero's pain.
We don't assume; we talk to our clients.
We love highly actionable content and avoid generic content.

What will be your responsibilities?

Implement ad campaigns across multiple channels: Google, Meta, TikTok, etc.
Manage budgets, analyze campaign performance, and make data-driven adjustments.
Monitor and report on key performance indicators (KPIs).
Provide insights to improve marketing performance.
Lead Conversion Rate Optimization (CRO) initiatives.
Continuously refine landing pages, forms, and CTAs to maximize lead generation and customer engagement.
Conduct A/B tests to increase conversion rates and improve user journeys.
Monitor industry trends and competitor activities to identify opportunities and threats.

What do we need from you?

5+ years of experience in digital marketing with working experience in the US market.
Expertise in paid advertising platforms (e.g., Google Ads, LinkedIn Ads) and budget management.
Experience in single-handedly managing a monthly budget of $20k — $50k.
Strong understanding of Conversion Rate Optimization (CRO) principles and methodologies.
Proficiency in using analytics tools like Google Analytics, marketing automation platforms, and A/B testing tools.